Feb 12 2019
A selection of links and articles @CSOInsights has recently recommended. Follow us on Twitter and LinkedIn, and check www.csoinsights.com for new blogs every Tuesday and Thursday. And if you haven’t already, take the 2019 World-Class Sales Practices survey!
20 Digital Marketing Trends and Techniques You Should Focus on in 2019 – Social Media Today
A useful infographic that breaks down organic search, paid search, social media and content marketing.
We analyzed 16,625 papers to figure out where AI is headed next – MIT Technology Review
“Our study of 25 years of artificial-intelligence research suggests the era of deep learning is coming to an end.”
5 Big Sales Enablement Challenges to Tackle in 2019 – Brainshark
Data sourced from CSO Insights’ 4th Annual Sales Enablement Report
How marketing and sales alignment can better drive the buyer journey – Marketing Land
“Move beyond a siloed approach…”
10 Ways Machine Learning Is Revolutionizing Sales – Forbes
“Sales teams adopting AI are seeing an increase in leads and appointments of more than 50%…”
A Robot-Proof Career: The Skills That Matter – CMS Wire
“AI and automation don’t have to lead to mass unemployment if employers help the workforce to retool their skills sets with an eye on automation.”