Clearing the fog around sales enablement
Last week, I had the pleasure of leading an engaged discussion based on our latest research on buyer preferences and sales enablement with...
14 February, 2019
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Twitter Roundup
A selection of links and articles @CSOInsights has recently recommended. Follow us on Twitter and LinkedIn, and check www.csoinsights.com for new blogs every...
12 February, 2019
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How Aligning Your Social Strategies Drives Adoption and Win Rates
Over the past few weeks, I shared some of our latest research on social selling. First, I shared about the growing social selling...
07 February, 2019
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In Conversation With: Haya Ajjan
CSO Insights recently enjoyed a wide-ranging discussion with Haya Ajjan, Associate Professor of Management Information Systems at Elon University in North Carolina. Having...
05 February, 2019
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Why Alignment to the Customer’s Path is Key to Sales Performance
In last week’s blog post, we addressed five different ways to improve sales performance. Number five was “Align your processes to your customers’...
31 January, 2019
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Join Our Survey and Find Out What “World-Class” Selling Means in 2019
With 2018 in the rear-view mirror, sales leaders are now in a position to assess how well last year went. And regardless of...
29 January, 2019
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For social selling, aligning sales and marketing is key
Did you see the encouraging data on social selling and the impact of high adoption rates on sales performance? If not, check it...
24 January, 2019
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Five Ways to Improve Your Selling Processes
In our year-end post of 2018, we provided seven options for how sales leaders could advance transformation by evolving the elements of their...
22 January, 2019
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It’s Sales Kick-Off Season: Five Success Criteria
It’s that time of year: Most sales organizations have their annual sales kick-off (SKO) events within the next few weeks. In parallel, the...
17 January, 2019
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Five Ways to Improve Lead Generation in 2019
In the age of the hyper-informed buyer, marketing and sales must collaborate to ensure a full funnel and a successful outcome from lead...
15 January, 2019
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