CSO Insights

Sales Research Data

What is Sales Research Data?

Chart Showing Survey Results on Reasons Why You Lose Deals  

Do you want to:

Show your boss that you are correct?
Reassure yourself that your plans are reasonable?
Check out what your competitors are doing?
Learn what's working for the companies that are succeeding?

Research Data is Right for you!

We survey thousands of sales executives each year, building the most comprehensive database of sales metrics and trends. Research Data is "slices" of our research database in PowerPoint charts.

 

 

Order Industry Metrics Research Data $2000 (97 Metrics)   Order Comparison Metrics Research Data $2000 (96 Metrics)

You get 97 metrics fom the sales Process Optimization Survey. We select only survey responses from the Industry you specify.

Chart of Additional CRM Applications Planned

Subsets of the data you can choose include:

  • Advertising/Media/PR
  • All Survey Responses
  • Distribution
  • Financial Services: Commercial Banking
  • Financial Services: Insurance
  • Financial Services: Retail Banking
  • Manufacturing (non-computer related)
  • Manufacturing Electronics/Computer
  • Medical: Devices & Equipment
  • Medical: Pharma
  • Over $1Billion
  • Professional Services: Business
  • Professional Services: Hi Tech
  • Small and Medium Businesses
  • Software
  • Start-Ups
  • Telecommunications
  • Transportation

 

 

You get 96 metrics from the Sales Process Optimization Survey.  We select a subset of the data (such as Industry or SMB) and split that subset into two groups for comparison.  For example, we can select the software industry survey responses and divide it into two groups, those who win over 60% of their forecast deals and those who win under 60%.  The chart below is the result.

Chart with Survey Results on Reasons Why You Win Deals

This comparison chart contrasts software industry reasons for wins for high win companies versus the rest.

Comparisons you can choose include:

  • Win over 60% to Win under 60%
  • 2010 to 2009
  • Have Formal Sales Process to No Formal Sales Process
  • Use Sales Knowledge Management to Don't Use SKM

Don't see what you want?

Email Laura Andrus

Click here to Order Research Data now.

How Can You Use Research Data?

Get Answers to Your Questions   Dig Deeper into Sales Issues
 
Large Chart Showing Survey Results on Reasons Why You Lose Deals Large Chart Showing Additional CRM Applications Planned Large Chart with Survey Results on Reasons Why You Win Deals