Sales Research Publications

Sales Strategy Insights Series

• Sales 2.0 Part 1. - Run Away to Join the New Circus
  

  This is not a primer on sales process, but it does build on this model. This is not a trashing of Sales 1.0, but a recognition that we must move beyond historic approaches. This does not claim to be the definitive word on what will come next, but it does offer a definition and examples of what is now available and how many firms are leveraging people, process, technology, and knowledge to make significant gains.

• Sales 2.0 Part 2. - Think. Think Different. Think Again.
  

  If you think you know sales, you likely are bringing to this topic a history and track record that has served you well. This paper attempts to offer the cautionary warning that what has worked in your past may not serve your current sales reps as well today, and could actually hurt their performance.

$295.00