Sales Research Publications

Core CRM Usage Analysis

2010 Sales Performance Optimization Core CRM Usage Analysis Report

In this report we pursue how many companies have implemented a Core CRM system, how they like it and how much it is used. Core CRM systems focus on providing a set of capabilities built around the following:

• Territory Management
• Contact Management
• Opportunity Management
• Forecast Management
• Content Management

Metrics included in this report are:

• Organizations that Formally Implemented a CRM System for Sales
• Types of CRM System(s) Implemented
• CRM System End User Adoption Rate
• Provide Reps Access to Customer and Sales Information from Mobile Devices
• Benefits Resulting from CRM Usage
• Satisfaction Rating of Core CRM Vendor
• Recommend CRM Vendor to Others

$195.00