Sales Publications
Publications
We survey thousands of sales executives each year, building the most comprehensive database of sales effectiveness metrics and trends.
Our publications combine the survey results with commentary and analysis from CSO Insights partners Jim Dickie and Barry Trailer.
If you seek an understanding of best practices and trends in sales and marketing, our publications will show you what your peers are doing and Jim and Barry's analyses will help you turn the findings into action for your organization.
Publications You Can Purchase
2010 Sales Performance Optimization
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Other Surveys and Publications Addressing Issues Lead Generation Optimization (July) Sales Compensation & Performance Management (October) |
"Hot Topics" Series with articles and white papers on sales trends and solutions
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Sales Strategy Insights Series
Sales Management Insights Series
Demand Generation Insights Series
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Sales Knowledge Management Insights Series
Customer Relationship Management Series
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Publications You Can Find on the CSO Forum
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Articles, WebCasts and WhitePapers from the CSO Insights Library
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Case Studies Reviewing Your Peers' Experience Implementing Solutions
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"First Views" Reviews of New Products
| Sales Management Metrics Go Mobile Turbo-Charging Telesales Productivity Marketing Campaign Optimization |
Optimizing CRM Data Management Integration of CRM and Sales Process Time Driver "Avoiding Failure to Communicate" Sales Analytics |
Many more publications are available on the CSO Forum
In addition, membership in the CSO Forum allows you to ask questions and get answers from CSO Insights professionals and our distinguished board of Experts.

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